Your Privacy on Our Web Site.
Digital Age Technologies respects your right to privacy at all times.
Each time you come to our Web site, you may provide two levels of information
about your visit:
1. Statistics collected on an aggregate basis as you browse the site, and
2. Personal information you knowingly choose to furnish.
We want you to be aware of how we handle this information.
1. Statistics about your visit
As you browse the site, DAT's computer collects information about your visit,
not about you personally. We monitor statistics such as:
This information is collected on an aggregate basis. No personal information is
associated with the statistics. For example, while we can determine that on a
specific day the site had thousands of visitors, we do not know anything about
those visitors in terms of e-mail address or any other personal data.
Different technologies are used to collect aggregate statistics. These include:
cookies and web server logs. Web server logs tell which pages are more and less
popular in our site and where people were before they came to dat.co.za.
Cookies tell how many people visit DAT's site, how many people return to our
site, and what language preferences our users have.
These statistics are used to monitor traffic so we can effectively handle site
capacity. The statistics also help us determine which parts of the site are
most popular. With this information we can continually improve the DAT site to
better meet the needs of cardholders, merchants and prospective customers.
2. Personal Information You Choose to Share
Throughout the DAT site, you have the opportunity to send e-mails, request
brochures, enter contests and respond to various promotions. If you choose to
participate in any of these activities, you will be providing DAT with some
type of personal information about yourself.
In terms of personal information on the DAT site, you can be
For example, if you give us your e-mail address so you can be advised of future
DAT promotions, the information will be used only for DAT e-mail notification.
DAT does not use this information for any other purpose. Nor do we sell, rent
or give this information to any other entity.
As another example, a special area on our site allows you to report problems you
have had using our service or other situations requiring personal attention.
Messages sent via this form are all individually read by our Customer Service
department. Information you send to our Customer Service department is used
only to help resolve your problem and is otherwise kept completely private.
DAT recognizes that as privacy has become increasingly significant to consumers,
so too has it become a priority for the payment services industry.
DAT's role is to continually update our understanding of consumer's evolving
privacy needs and to be available to support members as they develop their own
tailored approaches to information management.
Rather than attempting to set forth an exhaustive list of guidelines, which
would be of decreasing value in light of the ever-changing technological
landscape, DAT has worked with member financial institutions to structure a
framework within which our members can develop privacy guidelines, policies or
principles that are consistent with their unique corporate programs and
philosophies. DAT will incorporate the following considerations in the way it
conducts business and encourages its members to utilize the following general
concepts in formulating their individual privacy and information management
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